We are delighted to invite you to Parched - the game-changing non-alc tasting event by TV drinks expert Tom Surgey that celebrates great drinks and even better flavour, simply without the alcohol.

Step into a world where "not drinking" is just as exciting as "drinking." Discover the UK’s most vibrant non-alcoholic brands, including headline sponsors BOLLE, KORE and JING Tea.

Whether you're exploring a mindful lifestyle or looking for the perfect serve between rounds, join us in London this September to elevate your expectations of what a non-alcoholic experience can be.

Featuring a walk-around tasting of the most exciting non-alcoholic brands available in the UK with cocktail creations and live demos to inspire you in how to select, serve and enjoy with zero compromise.

You will be able to taste a wide range of the category’s best WINE - BEER - TEA - KOMBUCHA - SPIRITS - FUNCTIONAL DRINKS and more.

Products are available for purchase to take-away from the event, at producers discretion so you can stock up your home bar too!