The Juice® Voices

Cyril Penn

Cyril Penn is a widely respected figure in the American wine industry, best known for his role as editor-in-chief of Wine Business Monthly, the leading trade publication for wine professionals across North America. With more than 30 years of experience in journalism, Penn has helped shape how the wine business is covered, bringing clarity and depth to an often complex and evolving industry. His editorial leadership has guided *Wine Business Monthly* into becoming a trusted resource for insights on winemaking, regulation, distribution, and business trends.

Penn began his journalism career in 1987 at Reuters in New York, covering energy, biotechnology, and technology sectors. He later contributed to several publications, including the San Francisco Chronicle, where he penned the "Wine Business Insider" column for five years. His move to Wine Communications Group in 1998 marked a turning point in his career, aligning his reporting skills with his growing interest in the wine sector. By 2000, he became editor-in-chief of Wine Business Monthly, overseeing a publication that now plays a central role in informing and connecting wine industry professionals.

Beyond his editorial work, Penn has engaged deeply with the global wine community. He has reported from key wine regions in North America, Europe, and South America, bringing a well-rounded, international perspective to his stories. His thought leadership is evident in his regular appearances at conferences and seminars, including a keynote at the 2020 Wine Media Conference where he spoke on the changing nature of wine writing and the need for authenticity in journalism.

Penn's contributions have not gone unnoticed. He was named one of the "Top 100 Most Influential People in the U.S. Wine Industry" by IntoWine.com in both 2013 and 2018. A graduate of Fordham University with a degree in media studies, Penn has used his academic and professional background to become one of the wine industry's most trusted and influential voices. His commitment to informed, nuanced reporting continues to serve as a guiding light for wine professionals navigating an ever-changing landscape.

https://www.winebusiness.com/
https://www.linkedin.com/in/cyril-penn-8a60895/