Local Event

WINE WOMEN Presents: Navigating Tourism's New Normal

Tue, May 14, 2024 (5:30 PM - 7:30 PM)

Eleven Eleven Winery
620 Trancas Street
Napa, CA 94558
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Join the conversation with our esteemed panel on finding strategies for reviving DTC traffic and engaging new fans.

Get out of your silo and learn from your neighbors! Connect and have a conversation about reviving engagement with wine lovers everywhere.

We’re in a new epidemic now. Tourism and DTC sales are down and most wineries are struggling. Join the conversation with our esteemed panel to find out what we can do about it. Hear Visit Napa Valley President Linsey Gallagher share real numbers around the change from 2018 to now and what the other wine regions of California are experiencing. Listen to experienced marketing strategist Audra Tavelli of Fizz Wine Marketing discuss what tools you can use to boost marketing. Learn from multi-faceted entrepreneur Ellie Anest about her experience with changes as CEO of Eleven Eleven Winery. Understand how to grow your DTC traffic from successful DTC Manager Nicole Steever from Schug Winery.

Moderated by WINE WOMEN Programs Director Morét Brealynn.


AGENDA:

5:30 - 6:00 pm - Network & Mingle

6:00 - 7:00 pm - Speaking Panel

7:00 - 7:30 pm - Q & A


WINE WOMEN is a registered non-profit trade group that champions the advancement of professional women in the wine industry.

More information:
Find out more here

Tags

  • Eleven Eleven Winery
  • Things to do in Napa, CA
  • California Wine & Food Events
  • Napa Wine & Food Events