Virtual Tasting Premier Host

How Does Wine Marketing Impact The Wines You Drink? Part 2

Wed, September 1, 2021 (7:00 PM - 8:00 PM)

Cost: Free

  • What trends are emerging in wine marketing in different countries?
  • How is marketing luxury wine brands different from those at lower price points?
  • How do lesser-known grapes and wines market themselves to get traction with consumers?
  • What does clean energy mean when it comes to winemaking?

Robert and Peter Yeung co-host the XChateau podcast that features insights, analysis, and perspectives on news and trends in the wine industry beyond winemaking, such as marketing, finance, and consumer trends. Robert Vernick is a noted wine blogger who holds the WSET Diploma.

Peter is wine business consultant and the award-winning author of Luxury Wine Marketing published by Infinite Ideas in Oxford, U.K. He was named one of Wine Business Monthly's 2020 Wine Industry Leaders.


See you then!



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More information:


  • tasting
  • wine
  • wine tasting
  • wine pairing
  • wine and food
  • food pairing
  • wine and food matching
  • class
  • cheese
  • chocolate

Hosted by
Natalie MacLean, World's Best Drinks Writer (World Food Media Awards)

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