Posting Tips
What is LocalWineEvents.com?How to Post an Event and Why You Should
Event Posting Dos and Don'ts
Why You Should Register
Get The Juice
What is a standard event?
What is an ongoing event?
Tips: Headline/Event Name
Tips: Location/Venue Name
Tips: Street Address (Make It Complete)
Tips: Cost to Attend (What To Say)
Tips: Choose Your Region (Where to Post)
Tips: Link To Your Own Website
Online Ticketing For Event Organizers
Free RSVP Service For Event Organizers
More Tips
LocalWineEvents.com is a worldwide calendar of food and drink events. The website was launched in 2000 to help food and drink
professionals publicize their events. Everyone from the ground up (literally) benefits by having these functions more readily avaiable.
- Wine Grape growers
- Vineyards and wineries
- Wholesalers
- Retailers
- Restaurants
- AND, Consumers
All gain by having food and drink event information in their area collected in one place.
Note: LocalWineEvents.com does not organize or run the events listed on our calendar. Our mission is to provide an
online space for publicizing events with a food, wine, beer or spirits theme.
How to Post an Event and Why You Should
If you want your event to be included on the LocalWineEvents.com calendar, you must post it yourself. The posting process is fast and easy.
Just fill in the blanks, here: Submit an Event. It's that simple.
- - Your posting on LocalWineEvents.com will be seen by a targeted audience people in your area who come to our website because they want food/drink event information. Time magazine calls LocalWineEvents.com a "comprehensive" calendar of food and drink events around the world. To read the Time magazine story, click here.
- - Your posting gets an entire page, all to itself. Your information isn't crammed alongside other food/drink events, as it would be in a magazine or a newspaper -- and on other websites!
- - Your posting includes a map to the event location and a link back to your own website.
An event posted on the LocalWineEvents.com calendar must have a food, wine, beer or spirits theme. If your event includes food/drink,
but the main theme is something else (such as: fund raiser, art exhibit, entertainment, networking), the posting must emphasize the prominence
of food, wine, beer or spirits at your event. Otherwise, the event might not be suitable for our calendar.
- - If your posting needs clarification, we may ask you to edit or resubmit it. Postings that do not meet our guidelines will not be allowed on the site.
- - Your posting should mention a specific activity, taking place at a specific time on a specific day.
- - We don't accept postings that simply indicate, "We're open for business," or, "We're having a sale." That's an ad, not an event. However, if customers can taste what you are offering for sale, you can post the event. Always mention the cost (if any) for the tasting.
- - An event where tastings are available usually qualifies for our calendar so you should always mention if tastings are available even if tastings are not the main theme of the event. Always mention the cost (if any) for the tasting, especially if the tasting is priced separately from the rest of the event.
- - Be careful if your posting includes a link to an online ticketing service. If the link goes to your own, in-house ticket system, that's fine. However, a link on LocalWineEvents.com that goes directly to a third-party ticket seller in competition with our own ticketing service will not be allowed. The solution: Use a generic phrase in your posting such as: "Visit our website for ticket information." Then, from your website you can send visitors to your preferred ticketing service. If you would like more information about the LocalWineEvents.com ticketing service go here: Ticket Overview.
- - You may not post your in-home wine tasting business. To inquire about advertising, look for the Advertise link at the top of every LocalWineEvents.com page.
- - Your posting must provide at least a brief description of your event. You cannot simply say, Details TBA, or See our website for details, and nothing else.
During the event-posting process you will be required to register. It requires giving us your name and e-mail address. This information will not appear on your posting unless you want it to. You will also have to choose a password.
We do not provide your private information to others.
Our Privacy Policy
Registration offers many advantages including storing venue information so you don't have to re-enter it every time you post an event.
As a poster you are automatically subscribed (free) to The Juice, our food and drink newsletter. The Juice, e-mailed every week, includes a calendar of food/drink events for your area. Each issue also contains a wine-related article, a wine tip and a wine quiz . To see a sample issue of The Juice, click here.
Note: You can subscribe (free) to The Juice, even if you dont post an event on the LocalWineEvents.com calendar. Just fill in the blanks here: Get The Juice
- You must subscribe (free) to The Juice if you want to be included on our list of professional food/drink educators.
- You must subscribe (free) to The Juice if you want to submit an article for publication in the newsletter.
- From time to time we have contests. Only people who subscribe (free) to The Juice are eligible to enter.
When you post an event, you have two categories to choose from: standard event or ongoing event. Your choice determines how your posting will appear on the LocalWineEvents.com calendar. Select "standard" for an event that will take place on a single day. Or, over one weekend. Or, over a small number of consecutive days. For example:
Wine Tasting, Beer Tasting, Spirits Tasting, Food Tasting.
Retail store: In-store tastings, samples or demonstrations.
Wine-Pairing Dinner, Beer-Pairing Dinner.
Wine Festival, Beer Festival, Food Festival.
Holiday/Special Occasion Meals (examples: Mother's Day, Thanksgiving), Prix Fixe Meals.
Cooking Class, Wine School, Wine Auction.
Fund Raiser, Book Signing, Personal Appearance.
Seminar, Workshop, Conference.
A media event taking place just once, such as a TV program or radio segment.
Select "ongoing" if your event takes place more than once, over a longer period of time. For example:
A winery, brewery, distillery or food/drink retail store that offers tastings on a recurring basis.
A restaurant or wine bar with weekly half-price specials.
A food or drink-themed event that takes place every day, once a week, every weekend, once a month.
A group or club (with a food, wine, beer or spirits theme) that meets on a regular schedule.
A recurring media event such as a Webcast or Podcast.
A posting for an ongoing event can remain on the LocalWineEvents.com calendar for up to three (3) months so dont include information that will become dated before the posting expires. If you are registered with us (free) you will be reminded by e-mail when its time for you to repost your ongoing event.
The headline (event name) of your posting should be short, but informative. You cannot use HTML code in the event name.
Bad headline: Wine Tasting
A little better: Red Wine Tasting
Good headline: Zinfandel Tasting
Best headline: Tasting of California Zinfandels
Headlines written in a mixture of upper and lower case look best. We do not allow these kinds of headlines:
WITH UNNECESSARY CAPITAL LETTERS, ESPECIALLY ALL CAPS.
With excessive exclamation marks (!!!).
With other unnecessary keystrokes.
Headline OK: VIP Tasting Sponsored by AIWF, RSVP Required
Headline Not OK: **** COME TO OUR WINE TASTING!!!!
The information you write in the "Location/Venue Name" box should only be the name of the business or building where the event is taking place (Example: Erics Egg Nog Emporium). This information will appear in bold text in your posting as Place.
Do not write a street address in the "Location/Venue Name" box. There is another space for that.
If there is a local landmark reference you want to include to help people find your location, enter that information next to what you write under Location/Venue Name. (Example of a local landmark reference: Next to Jumping Jims Jellybean Joint).
Using this example, heres what you would write in the Location/Venue Name box: Erics Eggnog Emporium Next to Jumping Jims Jellybean Joint.
Do not enter a local landmark reference in the box called Street Address". If you do, the View Map link in your posting may not be accurate.
Write a complete street address, including city, state/province and zip code/postal code. Otherwise, the View Map link in your posting may not work. And, in some cases, incomplete address information can create a map to the wrong location.
Dont say: Heinz Field, Pittsburgh
Do say: Heinz Field, 100 Art Rooney Avenue, Pittsburgh, PA, 15212
Always write something in the Cost to Attend box, being as specific as possible. Reason: Some consumers use price information as the key factor in deciding whether to attend an event.
Dont say free, unless everything at your event is free. Be clear about whats free and what isnt. (Example: Wine tasting and concert are free; additional food/beverages for sale at regular prices).
If the cost of your event cannot be expressed as an exact figure, give generic information (Examples: Regular Menu Prices; or, Tasting Room Fees Apply). Or, give the cost as a price range (Example: $5-$15).
Tips: Choose Your Region (Where to Post)
LocalWineEvents.com has more than 400 city/region pages covering the world. In most cases only one posting per event is necessary. You must post your event on the one city/region page that corresponds to where the event is actually taking place. However, if you feel an additional posting is justified, it must be on a city/region page covering an area adjacent to your own.
Example #1: An event taking place in Northern Virginia (within metro Washington, D.C.) must first be posted on our Northern Virginia page. We would then allow an additional posting of the same event on our Washington, D.C. page.
Example #2: Federal Way, Washington, is midway between Seattle and Tacoma. An event in Federal Way could be posted on our Seattle page and on our Tacoma page.
You are limited to a maximum of three (3) standard postings of the same event.
Tips: Link To Your Own Website
Your posting gives you an opportunity to link to your own website, but in order to use this feature you must fill in the spaces marked Web Site URL, and Web Site Name.
Example of Web Site URL: http://www.atlantawineschool.com/
Example of Web Site Name: Atlanta Wine School
The link to your website will appear at the bottom of your posting as clickable text next to the words, More Info:
Online Ticketing for Event Organizers
Use LocalWineEvents.com to sell tickets online to your event. We offer a secure, affordable service with many satisfied customers. No merchant account or credit card capabilities necessary. For more information on this optional feature, go here: http://www.localwineevents.com/about/ticket_overview
Free RSVP Service for Event Organizers
LocalWineEvents.com offers a free RSVP service to help event organizers keep track of how many people plan to attend an event. For more information on this optional feature, go here: http://www.localwineevents.com/about/rsvp_overview
We recommend that you log in every time you visit LocalWineEvents.com. Use the same e-mail address and password you selected when you registered to post events, or when you signed up for The Juice. Need log in help? Go here: Forgot Password
There are two (2) places on LocalWineEvents.com for posting annual festivals -- our main calendar of food/drink events and our Big List of Festivals. The Big List is a seasonal/regional guide, covering festivals anywhere in the world. Listings on the Big List of Festivals are free . For more information, go here: Big List of Food and Wine Festivals. To be included on the Big List, a festival must:
Have a food, wine, beer or spirits theme.
Be held annually.
Have its own dedicated website.
Restaurants can use LocalWineEvents.com to post their information, BYOB and otherwise, free: Restaurants, BYOB and Venues
There is more information about LocalWineEvents.com on our FAQ page (Frequently Asked Questions): http://www.localwineevents.com/about/faq
